Become Your Culture | Brand Education for Restaurants
Brands are all alike in one way…all brands can improve. The best brands don't settle, they continuously tinker with the formula. Many brands solicit feedback from employees, customers and outside...
View ArticleFree Targeted Advertising | Brand Education for Restaurants
How about talking to your target audience that also happens to be a current customer? What a great way to reinforce your brand.In-store signage is often over looked as a way to communicate with your...
View ArticleHealthy Kids Meals Steal the Show | Brand Education for Restaurants
Like most people who attended the National Restaurant Association Show 2012 in Chicago at McCormick Place, I am still getting my hands around all the wonderful content that was shared. This year’s show...
View Article10 Things Restaurants Can Learn From Country Music | Brand Education for...
Ok so here is the lay of the land, I was born and raised in New York but for the last 12 years I have lived in the South. First, Atlanta, Georgia for 5 years and now currently living in Nashville,...
View ArticleWhat Restaurants Need To Know About Gluten-Free | Brand Education
Lets clarify something from the get go, eating Gluten-Free is a lifestyle. This is one of the many things restaurants need to know about Gluten-Free. It is important to understand this, since...
View ArticleWalk. Don’t Run Into Social Media | Brand Education for Restaurants
Yes, while I am a fan and advocate of social media you might be surprised to hear me advise clients to walk and not run into social media. All you have to do is read any of my posts here or on...
View ArticleWhere Have Customer Expectations Gone? | Brand Education
Has a more educated and informed costumer translated into managed expectations? Or are customer expectations just being managed better by brands? We are in the information age, consumers know more...
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